Vastu CRM is a real estate customer relationship management (CRM) software designed for builders, property developers, real estate brokers, and channel partners. It helps businesses manage the entire property sales cycle, from capturing enquiries and nurturing leads to scheduling site visits, closing bookings, tracking payments, and managing post-sales activities. The platform brings lead management, property inventory, sales pipelines, automated WhatsApp and email follow-ups, cost sheets, booking management, payment plans, demand letters, and collection tracking into one system. It integrates with lead sources such as Facebook Lead Ads, 99acres, MagicBricks, Housing.com, and business websites, helping sales teams organise enquiries and assign them to the right representatives. Its reporting and analytics tools help managers monitor lead conversion, sales performance, and follow-up activities, while its mobile apps allow teams to access customer and project information while on the move. By connecting sales, inventory, bookings, and collections, Vastu CRM helps real estate businesses reduce manual work, follow up with prospective buyers on time, maintain accurate property availability records, and manage customer relationships from the first enquiry to final possession.